The IP Zone Educational Institute Courses

A complete system designed to educate IP owners regarding valuation, monetization and strategy execution


A representative selection of our courses are listed below:

Driving IP Deals

COURSE CONTENT

  • IP strategy development
  • Building corporate awareness
  • Types of deals
  • Methods for establishing internal alignment (ROI and other metrics)
  • Building internal consensus
  • Core competencies

COURSE OUTCOMES & BENEFITS

  • Sell IP deals to senior leaders by aligning on the value of IP transactions
  • Contemplation of licensing core competencies or around the periphery of core competencies
  • Structure an appropriate deal based upon company strategy and perspectives
  • Use relevant metrics to evaluate an IP deal
  • Manage IP deals with confidence

This course is designed for senior management working to maximize the value of the company’s IP assets, while recognizing that key stakeholders can support or jettison the deal – frequently due to communication gaps and a lack of alignment between the parties on the value of an IP transaction. The session is vital to developing C-level and Board support for IP deals.

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Building Corporate IP Performance

COURSE CONTENT

  • Analyzing and defining IP performance
  • Organizing IP management for optimal operational efficacy
  • Assessing capabilities and proficiencies
  • Designing developmental strategies
  • Measuring competitive position and IP proficiencies
  • Defining relevant and reliable IP metrics

COURSE OUTCOMES & BENEFITS

  • Define IP performance in quantitative and qualitative terms
  • Make informed value judgments regarding the internal/external resource mix upon which the company depends for IP strategies and decisions
  • Utilize flow charts, decision gates and substantive benchmarks to establish goals and measure results
  • The capability to support and lead in “all things IP,” i.e. to determine and manage improvements in IP to create revenues, cash flows and earnings

This course is designed for functional leaders, team leaders, project and program leaders and those responsible for implementing competitive IP capabilities inside the enterprise.

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Financial Impact of Corporate IP Performance

COURSE CONTENT

  • Determining the impact of IP on corporate financial landscape
  • Prioritizing and evaluating IP
  • IP deals and deal structures
  • Preferred IP valuation methodologies
  • Maximizing the IP deal with tax planning and controllership teams
  • Corporate reporting

COURSE OUTCOMES & BENEFITS

  • Set quantitative IP performance measures
  • Develop and employ preferred methodologies to value IP assets
  • Use relevant valuation methodologies for internal investment decisions and value exploitation
  • Understand tax implications for IP deals and their impact on revenue recognition

This course is designed for finance professionals, functional leaders, team leaders, project and program leaders and those responsible for determining and evaluating the impact of IP on corporate financials.

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Idea and Disclosure Evaluation

COURSE CONTENT

  • Understanding company products and technologies and competitive issues
  • Constructive feedback and coaching throughout the disclosure process
  • Company expert resources, committees and review processes
  • The patenting process
  • Benchmarking progress and proficiency

COURSE OUTCOMES & BENEFITS

  • Act faster than the competition due to speed and agility in the innovative process
  • Generate enthusiasm and respect for new ideas and improved processes
  • Track progress through systematic checkpoints
  • Create new assets and value and protect market share

This course is designed for collaborative teams of supervisors and hourly employees that work to build a more efficient and value driven disclosure process.

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Training for Entrepreneurs to Unlock the Value of IP

COURSE CONTENT

  • Building the IP team
  • Establishing IP policies and practices, including trade secret policies, that are aligned with business strategies
  • Building the IP portfolio – core and non-core sorting
  • Creating filing and clearance strategies
  • Strategic and tactical implications of competitive intelligence
  • Value extraction
  • Creating competitive advantage

COURSE OUTCOMES & BENEFITS

  • Maximizing the value of an IP portfolio
  • Developing focused and efficient filing and clearance processes
  • Aligning IP strategy with company business goals while simultaneously focusing on the goals and direction of industry participants
  • Leveraging IP to generate revenue, maintain competitive advantage and deter third party claims
  • Claiming the future by creating IP assets that augment and accelerate innovation and product development
  • Creating licensable assets that might not meet the threshold of internal development but may be valuable to others

This course is designed for the entrepreneurial company, the emerging and mid-sized enterprise, or any entrepreneurs / intrapreneurs that want to unlock the value of IP.

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Expand your knowledge through cutting-edge education for entrepreneurs, senior executives and IP managers developed to improve your bottom line.